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Collaboration With Influencers Is the Key to Success
I think there's no selfish act ever. Everything comes back to like, what am I going to get in some regard? The more you you can get away from that and feel comfortable and safe with not expecting something back, the better it is for a relationship. There are so many different reasons why I would collaborate with somebody. And almost none of them have to be how large their audience is. But even that goes back to the promise you made to your subscribers that you're only going to invite guests that are honest and align with the values that you're trying to make with the show.