3min chapter

The Long Game cover image

Why Social Proof is the Key to Every Type of Marketing with Andy Crestodina

The Long Game

CHAPTER

How to Reach the Right People in the Right Industry

You cannot aiminor in terms of the contact for us. Just go look and see what they wrote on the title for the last 20 projects you sold o. Now whos writing checkslike whose? Right? Whose signature do you want? So that's who you're gong to target, that you're identifying them. And then it's the slog you know, you're going to be building these relationships. Yur going to contact, your oing to outreach yore going to follow up. Your going to interact and comment and like and share,. But then connect and invite, invite to to the session where you demonstrate expertise.

00:00

Get the Snipd
podcast app

Unlock the knowledge in podcasts with the podcast player of the future.
App store bannerPlay store banner

AI-powered
podcast player

Listen to all your favourite podcasts with AI-powered features

Discover
highlights

Listen to the best highlights from the podcasts you love and dive into the full episode

Save any
moment

Hear something you like? Tap your headphones to save it with AI-generated key takeaways

Share
& Export

Send highlights to Twitter, WhatsApp or export them to Notion, Readwise & more

AI-powered
podcast player

Listen to all your favourite podcasts with AI-powered features

Discover
highlights

Listen to the best highlights from the podcasts you love and dive into the full episode