Jeff Toister - The Guaranteed Customer Experience: How to Win Customers by Keeping Your Promises
SIMPLE brand With Matt Lyles
00:00
Don't You Love Your Meal Tonight?
Matt Welch: If we ask somebody like, well, what do you think of this? And if they say, it's okay, it's fine. That's a red flag. Why is it just a meh experience here? He says survey begging happens all the time at car dealerships and restaurants. Welch: It's not about feedback at all. It's about score chasing. The person cares more about getting a nine or 10 on the survey than providing you with a great experience.
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