Do You Know What Works Best for Your Brand?

You have to take into consideration your AOV. Can you afford to come across as not put together a little bit more organic? I think if you are not as romantic about your brand and understand that you are in acquisition mode, you should go as raw as you possibly can. Some people, that rawness, it's to a degree, right? Like would you as founder go absolutely raw where there's like stuttering or there's like some sort of cut through or that the transition isn't clean? You probably wouldn't let that go live. No, and we wanna take our ads to it to hold another level. So yeah, there's a bit that needs to be done

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