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Software Is Eating Your Car
The So What from BCG
Are We Going to Be Dominated by Tech Companies?
Do you see a place for the traditional automotive industry, or do you think this is just going to be dominated by tech companies? The jury is out if I look at it today, and you do see them coming with very different capabilities. There is going to be a fundamental operating system in the vehicle that will have to come from a more classical OEM manufacturing approach. That's the only way you get scale and you get cheaper electronics into the vehicles.
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