I Want to Be Your Lover

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When beetles first started out, he was so uncarismatic that when warner brothers hired him and signed him to their label, they refused to send him on tour at all. He sees how rick james focuss attention on the audiencean does call and response. And prince starts doing that. At first he's going through the motions, and then he's really connecting - like when your train is an actor. It's a set of skills. What really matters? I'll share three things briefly. For any one who ends up reading the book, thereis a whole chapter about it with some more specifics.

What do you think of when you hear the word influence? Or the phrase, “be an influencer?” Maybe you think about the ability to affect another person, to have influence over them. Or, to persuade them to adopt an idea, point of view or opinion. Or, maybe take an action or commit to something, or buy something. Whether we’re comfortable with the notion of influence or persuasion or not, we’re all immersed in overlapping processes of subtle and not-so-subtle influence all day, every day. And to better understand how to both cultivate our own skills and tools, and also become more aware of the scripts that are running all around us, I’m so excited to be able to sit down with my friend, Dr. Zoe Chance.

Zoe is a writer, teacher, researcher, and climate philanthropist obsessed with the topic of interpersonal influence. She earned her doctorate in behavioral science from Harvard and now teaches “Mastering Influence and Persuasion,” the most popular course at Yale School of Management. And, her framework for behavior change is the foundation for Google’s global food policy that helps over 100,000 people make healthier choices every day. Before focusing on academic pursuits, she also managed a $200 million segment of the Barbie brand for Mattel.

Zoe teaches smart, kind people to raise money for charity, get elected to political office, fund startups, start movements, save lives, find love, negotiate great deals and job offers, and even get along better with their kids. In other words, she helps people to use their superpower of influence as a force for good. And, by the way, if you love today’s conversation, you’ll also love her book, Influence is Your Superpower.

You can find Zoe at: Website | Twitter

If you LOVED this episode you’ll also love the conversations we had with Charles Duhigg about building habits.

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