3min chapter

This is Product Management cover image

275 Commercialization is Product Management

This is Product Management

CHAPTER

What's the Difference Between Commercialization and Product Launching?

One of the areas that you're really passionate about, and you have a lot of experts in is commercialization. What do you mean by commercialization? How is commer alizing a product different from launching a product? I think lunching a product means that you just push a product to the market. It's more like a time line description. And totally agree with a lot of what you're saying, lik as you knowi companies call feedback loops. So we're definitely big advocates of fir feedback loops between product teams and the market.

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