Influencers, Tariffs, and TikTok: A Complex Relationship

This chapter explores how Chinese influencers leverage TikTok to shape American consumer perceptions amidst ongoing tariff tensions. It examines the strategic content created to challenge U.S. tariffs while addressing the nuanced dynamics of international trade and technology. Furthermore, the chapter highlights the potential influence of the Chinese government and the complexities involved in the current discourse surrounding TikTok and its implications for American consumers.