The Benefits of Data-Driven Decisions

Companies don't necessarily take steps just because they feel like it. They look at the data, and Bud Light's decision has cost them dearly. These companies are owned by multi-billion dollar entities who have thousands of different portfolios targeting different demographics. If one of their consumer brands fail a little bit, it really doesn't matter. Because ultimately, you're probably thinking that you're consuming something else with someone else.

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