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Debbie Millman: Why Design Matters

The Chase Jarvis LIVE Show

00:00

Brand Yourself Versus Brand Your Product

The author has a class called view, which is a riff on tom peters book and his 19 95 fast company cover story. She says brands aren't personal because they're never going to give you anything back. Instead of growing your brand, she suggests that you work on growing your reputation.

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