4min chapter

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Ep2: What Is Product Led SEO? w/ Eli Schwartz (Coinbase, Zendesk, Gusto, etc.) — Product Market Fit Podcast

Product Market Fit

CHAPTER

Is There a Place for AI Tools Within the SEO Tool Belt?

SEO is about planting as many seeds as possible and building an automated system for generating those seeds, if you will. Google's algorithm works by leveraging AI, but SEOs use AI to game the system. If there's a way that you can write content that users can't tell that it's AI, then that's fine. But if the content made no sense, then no one's going to read it, doesn't solve anything.

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