Ep 281: Amazon's "Buy it with Prime" Comes To Shopify, New Amazon Video Ads, And An Alarming FTC Ruling On Variations And Their Reviews (AKNF)
DTC Podcast
Shopify's Buy It With Prime
The buy it with prime option that Shopify is now somehow allowing on their site as a checkout option for their customers. Amazon's been talking about it for a little while, but they recently rolled it out with more force. The biggest benefit there is going to be increased conversion rate for customers by providing an alternative option to pay.
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