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Re-Run: The Contrarian Mindset (How To Think Differently Under Normal Business Circumstances)

The Three Month Vacation Podcast

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The Case Study of the Brain Ordit

There is an emphasis on the problem, but it doesn't exactly deride the solution. What it says is there is a sequence that the brain pays attention to the problem and then looks for the solution. And if you've been at psychotactics for a while, you'll know that many of the products are very contrary in nature. Think about a book called dart board pricing,. It seems to suggest that pricing is superandum, that you just throw darts at a board. Or a book on talent, which i'm in the process of writing, and it says that you don't need anywhere close to ten thousand hours to acquire the skill. But the book is called suddenly talented.

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