3min chapter

Yet Another Value Podcast cover image

Half Moon Capital on Oxford Industries $OXM

Yet Another Value Podcast

CHAPTER

OXM: A Lifestyle Beach Brand

Tommy Bahama is a lifestyle beach brand. These polo shirts, pants and the less aggressive some women's fashion category are very popular in the south. Demographics is excused towards retired folks, 60 plus. The kind of typical guys that buys these clothes are a bit older, retired, and it's almost 98 percent domestic American.

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