The holy grail for a CSM was to move from that tier three segment, maybe to mid market and then maybe up into enterprise. I think customer success leaders are going to start to identify great CSM talent and move them into scaled CSM roles or scaled roles around the CS organization. Building at scale means finding leverage - how can you repurpose one piece of content across multiple channels?
In this 10-minute trumpet, Jeff Breunsbach shares his views on how CSMs should be preparing for career growth. Instead of the Enterprise-level CSM being the goal, focusing on building scaled CS skills is going to give you the biggest bang for your buck.
How?
- Leveraging a 1:many focus in areas that increase your reach
- Focus on writing skills
- Identifying self-service opportunities
- Large-scale impact on customers instead of a 1:1 focus with limited reach
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