SchoolCEO: K-12 Marketing + Communications cover image

The Complete Guide to School Marketing: What is Digital Experience?

SchoolCEO: K-12 Marketing + Communications

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Enhancing Digital Experience Through Audits and Community Engagement

This chapter emphasizes the significance of a digital brand audit for school districts to assess their online presence and identify ownership gaps. It discusses strategies like using analytics and audience surveys to enhance user engagement and improve digital experiences.

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