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🍯 “A Dude made the 1st move?” — Bumble’s big pivot. Walmart’s Kirkland-killer. Detroit’s Boom Loop.

The Best One Yet

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Bumble's Scientific Method Implementation & Walmart's New Premium Brand Launch

The chapter explores how Bumble tested a hypothesis about user behavior, leading to the successful launch of a new feature. It also delves into Walmart's strategy of introducing a premium brand to rival competitors in the market.

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