Why Artist Development Matters More Than Ever
Trapital
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Nurturing Artist Development in Modern Music
This chapter explores the evolution of record label models, advocating for partnerships that prioritize artist ownership and long-term growth. It emphasizes the significance of tailored support for artists, balancing economic success with creative freedom, while contrasting traditional expectations with the need for consistent, patient development. The discussion also highlights the complexities of major label acquisitions, presenting them as opportunities for artists to enhance their careers without compromising their authenticity.
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