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10min chapter
#122: Local Business? Here’s How to Rank Higher in Search Results
Marketing Made Simple
Generating More Positive Reviews
In this chapter, they discuss the importance of reviews for businesses and how to generate more positive reviews. They suggest challenging clients to become the most reviewed company in their town and share a review hack using a review funnel. They emphasize the need to ask customers to specifically mention how the business helped them in their reviews, as this helps with Google indexing and attracts potential customers. They also highlight the importance of reminding customers to leave reviews, as most people only leave reviews when it's exceptionally good or bad.
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