How Does Product Marketing Influence Your Marketing Strategy?

For us, we've always used products as a marketing funnel instead of just making viteos and paying a giant corporation to spread them across the internet. We'll build things that we think are cool, or that we see some product validation out there in the market place. And by releasing for free, not only do we get this, oh, while things for being so helpful give that we love giving off as a company in general, but we also get something that we use every day and that they use every day,. So they go, well, this is great. Let's see what else these geys are building.