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#277 Prospect Dream B2B Clients (by using content) - Trevor Park

Breaking B2B - B2B Marketing & Demand Generation Podcast

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Are There Any Tips That You Recommend People Do?

I usually start by looking at like, who's logging in the most and who's actually using the tool. And so we can kind of see based off a frequency of our tool use of multifamily real estate. Leasing agents are one of our key demographics of people that want to use our tool. We really don't target based on geography or anything but it's definitely role-based for us.

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