16min chapter

New Books in Economics cover image

Benjamin J. Shestakofsky on How Venture Capital Shapes Work, Innovation, and Inequality

New Books in Economics

CHAPTER

Navigating User Engagement and Ethical Challenges

This chapter examines the strategies tech companies in San Francisco use to enhance user engagement through A-B testing and minimal changes. It discusses the ethical dilemmas faced by customer service teams in response to shifting payment models and investment pressures. The chapter advocates for alternative investment structures to promote responsible technology development while addressing systemic lags in innovation.

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