3min chapter

The Digital Marketing Podcast cover image

How Different Age Groups Are Using Social Media

The Digital Marketing Podcast

CHAPTER

Are We Walking in the Customer's Shoes?

We all tend to, we think we're walking in the customer shoes, but we're walking our own shoes. It's one of the best things I ever did as a marketing study drama. To live in someone else's shoes. My nephews were saying. Instagram is now the most popular news source for UK 12-15 year olds. You're getting your news from TikTok, Instagram and YouTube rather than BBC Times or ITV. Thesp: We're going to do an episode in Thesp. Do it in mine. That would be for a podcast.

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