029: The Art & Science of Hacking Growth with Morgan Brown (VP of Growth, Shopify)
The Long Game
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Growth Hacking
Growth has become synonymous with performance, which i think is problematic. It's become a term of a yess. There's no differentiation in it at all any more. Am, is but the genius kind of out of the bottle, i think. And so verse is something like email, the marketings is very clear, or, you know, a out of home as very clear,. Or so yets. So i'm definitly going to ask you a bunch of questions about writing a book. That's something s interesting to me. I want to ask about the inman stuff. But first i want to just first clear up the the etymology, like the nomen
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