7min chapter

In Our Time cover image

The South Sea Bubble

In Our Time

CHAPTER

Rise and Fall of the South Sea Company

Exploring the rapid ascent and subsequent collapse of the South Sea Company in the stock market, driven by innovative strategies and widespread participation, leading to a significant surge in stock prices. The aftermath reveals a trend of new companies making grand promises similar to bubbles, attracting both legitimate and dubious ventures, drawing parallels to modern market bubbles like the dot com era. The chapter also touches on the involvement of elite individuals and the evolving role of women investors, portraying the societal perceptions and anxieties surrounding their participation in the 18th-century stock market.

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