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EP 103 | Brian LaFaille (Google) - Why Brian threw out the notion of customer journey maps and replaced it with a behaviour mapping exercise to increase retention.

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Google Cloud Components and Looker Acquisition

The chapter discusses the different components of Google Cloud and the acquisition of Looker. It highlights the benefits of the acquisition, including the complementarity with BigQuery and the synergies between Looker and Google's culture. The discussion also focuses on the transition period after the acquisition and the customer-first approach.

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