5min chapter

Pro Politics with Zac McCrary cover image

From 2% to 52%: How Chicago Mayor-Elect Johnson Won...with Brandon Davis, Lead Media Strategist & Partner, Technicolor Political

Pro Politics with Zac McCrary

CHAPTER

How to Go From 2% to 22% in a Runoff

Alec Johnson started his campaign at 2%. How did he go from that to 22% and into the runoff? We thought about the campaign first off as a 15-week campaign. The field aspect of this race was hugely impactful, but you got to go from 2% to a place where that can be impactful.

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