Visual Radio: Reaching a Larger Audience with Filming

As large percentages of younger audiences come to podcasts via YouTube, we ask, is video the new audio?

The line between video and podcasts has become blurry in recent years. It's getting harder to say that a podcast is an ‘audio only’ thing. People have been uploading video recordings of their podcasts for years. But what is a ‘video podcast’ - and how do you make a great one? And what about the purists who say, if you don’t have an RSS feed - it’s not a podcast?

To help us answer this puzzle, we speak to Alison Lomax, Managing Director, YouTube UK & Ireland and the BBC’s Head of Visualisation, Joe Harland.

You can view the visualisation edition of this episode at https://www.youtube.com/watch?v=qUexDfHP2DI