Instead of focusing on privacy the ultimate value that people should be competing for is trust. The thing that freaks me out most is not actually the deep faked images that's really freaky it's the deep fake text. It's now trivial to train one of these text generators on top of web md and just generate an entire site full of reasonable sounding academically plausible things.
We are in the middle of a global trust crisis. Neighbors are strangers and local news sources are becoming scarcer; institutions that used to symbolize prestige, honor and a sense of societal security are ridiculed for being antiquated and out of touch. To replace the void, we turn to sharing economy companies and social media, which come up short, or worse. Our guest on this episode, academic and business advisor Rachel Botsman, guides us through how we got here, and how to recover. Botsman is the Trust Fellow at Oxford University, and the author of two books, including “Who Can You Trust?” The intangibility of trust makes it difficult to pin down, she explains, and she speaks directly to technology leaders about fostering communities and creating products the public is willing to put faith in. “The efficiency of technology is the enemy of trust,” she says.