
"Start With No One Cares" - Agency founder Emily Jeffrey-Barrett on starting an agency during the pandemic and breaking the news to clients that people just don't care as much as they think they do.
Confessions of a Creative Director
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Intro
This chapter explores the founder's inspiring transition from traditional advertising to launching her own agency during the pandemic. It emphasizes the importance of authenticity and purpose in entrepreneurship, offering valuable insights for aspiring agency founders and creatives.
Transcript
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