Lenny's Podcast: Product | Growth | Career cover image

Just evil enough: Subversive marketing strategies for startups | Alistair Croll (author, advisor, entrepreneur)

Lenny's Podcast: Product | Growth | Career

CHAPTER

Innovative Marketing Tactics for Startups

This chapter delves into innovative marketing tactics that startups can adopt to stand out in competitive markets. It showcases successful examples like Netflix and Bumble, highlighting the power of unconventional methods and leveraging existing networks for growth.

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