This is no BS gaming podcast 2.5 gamers session. Sharing actionable insights, dropping knowledge from our day-to-day User Acquisition, Game Design, and Ad monetization jobs. We are definitely not discussing the latest industry news, but having so much fun! Let’s not forget this is a 4 a.m. conference discussion vibe, so let's not take it too seriously.
Panelists: Jakub Remiar, Felix Braberg, Matej Lancaric
Special Guest: Vincent Lemon Choi
Youtube: https://youtu.be/Jgv4h-OPeOM
Join our slack channel here: https://join.slack.com/t/two-and-half-gamers/shared_invite/zt-2ftcc85es-CesThaafn9k0BIFSVAV8FQ
Agenda
00:00 Epic intro
01:30 The World of Chinese Mini-Games
06:00 Combining Genres and Game Types
09:38 The Power of Genre Combination and Iteration
11:48 Gacha and Revenue Potential
14:47 Exploring Different Game Genres
19:15 Challenges of Bringing Chinese Mini-Games to the West
23:37 Understanding Trends and Market Dynamics
27:13 The Future of Chinese Mini-Games in the West
29:34 The Impact of Genre Combination and Iteration
32:05 The Success of Chinese Mini-Games
35:03 The Role of Creatives and Unique Gameplay
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Matej Lancaric
User Acquisition & Creatives Consultant
https://lancaric.me
Felix Braberg
Ad monetization consultant
https://www.felixbraberg.com
Jakub Remiar
Game design consultant
https://www.linkedin.com/in/jakubremiar
Vincent Lemon Choi
https://www.linkedin.com/in/lemon-minigame
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Takeaways
Chinese mini-games have short development cycles and high revenue potential
Combining different genres and iterating on successful concepts is key to success
Bringing Chinese mini-games to the Western market poses challenges
Faster adoption and understanding of trends is crucial in the rapidly evolving mini-games market
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Please share feedback and comments - matej@lancaric.me
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Latest article - https://open.substack.com/pub/lancaric/p/match-3d-ua-playbook-real-data-inside?r=7qqaf&utm_campaign=post&utm_medium=web&showWelcomeOnShare=true
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Felix Latest Article -
https://www.felixbraberg.com/post/the-end-of-gam-and-admob-placement-refreshes
