
77 - Coca-Cola
Do Go On
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The New Coke Is Not Just New Coca-Cola
In May, Coca-Cola had to hire more people at their head office to handle the 5,000 angry phone calls they got every single day complaining about new Coke. Many of the complaints were from people who didn't even drink Coke. They were just Americans who thought that something so constant in their history shouldn't change. And that's where a lot of problems lie for Americans.
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