You know, i'm not optimistic in the short run. If we could have 50 dollars a ton carbon tax around the world, that would make me more optimistic. How a a political party can not support vaccinations is just kind of beyond my comprehension. I do think it's relatively easy to change habits. And so the requirement that everybody be vaccinated at the university is not a nudge, tat's irement.
Since the original publication of Nudge more than a decade ago, the word that served as the title of the ground-breaking book has entered the vocabulary of businesspeople, policy makers, economists, engaged citizens and consumers everywhere. It has given rise to more than 400 nudge units in governments around the world and has influenced countless groups of behavioural scientists in every part of the economy. In October 2021 Richard Thaler, one of the co-authors of the book and winner of the 2017 Nobel Prize for economics, came to Intelligence Squared to talk with journalist and author Kamal Ahmed about Nudge: The Final Edition, a cover-to-cover refresh of the original publication.
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