4min chapter

99% Invisible cover image

The Weight

99% Invisible

CHAPTER

Bob Hoffman and Joe Wheeder's Feuds

Bob hoffman coined the term sensible physical training to differentiate his athletic, healthy york way from what he saw as joe wheeder's superficial way. Weight lifting became culturally acceptable for body building and the showiness of it, rather than the sport. The men's team hasn't won a single medal since 19 84. And i even know how bad americans were at lifting, because no one really talks about it.

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