☠️THE THREE HORSEMEN OF THE SALES APOCALYPSE...and the THEORY behind each one. Once you understand this, you never need to "memorize" overcomes ever again | Ep 90
The Game with Alex Hormozi
00:00
How to Make $100 Million Leads
You're explaining to them that there's going to be no difference in information tomorrow than there is right now. You can even walk them through the fact that most people are afraid of making decisions because they're afraid of making mistakes. And so you have to walk them through that process. There's a million different opposite leg closes for delays. But at the end of the day, you're going to force them to confront the decision. Right? Identify variables, help them make the decision. Price, think value. This is probably my least favorite one because I think these people are victims and they're annoying because they're like, couldn't even sack up and tell me that they don't
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