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4 Wildly Creative Stunts by Marc Benioff and Salesforce | Echo Chamber

B2B Growth

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You Slapped Back at a Microsoft Marketing Stunt

Microsoft tried to use a Benioff style stunt on salesforce by hiring people to ride around in segues. But during Benioff's keynote speech, he brought the man in the ad on stage and begged the fake customer to use Salesforce. Ramon: "You did this thing that they will remember forever"

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