Having Great Questions Leads to Sales, Right?

When 2% of the markets in markets, is this a latent pain that you have to turn active or is it a timing thing where they're just not going to need it until some event happens? Yeah, I think in what we were doing is both. It was really because the old telico days is more of a transactional sale. But as we evolved into fiber, but yeah, the largest transition is to understand how to ask great questions and build interest.

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