The Importance of Brand Management

I think the Barbie movie was a miracle and I think Greta is a God-level talent. She probably recognized that she was going to make this movie at a very unique moment when Mattel needed her. More than she needed to tell. And now in the wake of Barbies enormous success, like, oh, Lena Dunham has cast Lily Collins as Polly Pocket and all these other things that are coming. I feel... You said that with a tremendous amount of enthusiasm. Thrilled. Psyched for Lily, psyched for Lena, psych for the whole, all the poly stands around the world.