The Importance of Object-Oriented UX Design

Object or in UX is the I think very overdue revolution that parallels the revolution that developers and programmers had. It helps communicate with your developers using the same terminology yeah you're creating a shared language. We don't have a specific partner process to define what objects are so she's got a mental model and objects we come in and build procedural based artifacts, then programmers come along and reverse engineer our proceduralbased wireframes to go back to an object based model. So I think we're creating a huge disconnect in the middle it's kind of kind of like spider web.