Weekly Wrap | The Hundred is back, Barça are a mess and the battle for golf continues
SportsPro Podcast
The Long Term Success of the 100
The cricket calendar's getting bigger. The hundred is designed to take a bit of a commercial hit in favour of reaching these new audiences and bringing them into the game that have commercial opportunities further down the line. But i think, you knot that the wheels are in motion. Re going to be pumping hundreds of millions into this, so it is not going away any time soon.
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