AI-powered
podcast player
Listen to all your favourite podcasts with AI-powered features
2min chapter
Crossmodal Perception
Sketchplanations - The Podcast
The Cross-Modal Perception of Food and Consumable Products
Professor Charles Bents won what's called the Ig Nobel Prize, which is for research. He had people eat Pringles with headphones on and then he would change the noise of the crunch as they ate it. And if they didn't hear the crunch, people said that the chip was stale - even though they were all the same. "Cross-modal perception plays quite a lot of part in our experience of all these products"
00:00
Transcript
Episode notes
Get the Snipd
podcast app
Unlock the knowledge in podcasts with the podcast player of the future.
AI-powered
Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode
Save any
moment
Hear something you like? Tap your headphones to save it with AI-generated key takeaways
Share
& Export
Send highlights to Twitter, WhatsApp or export them to Notion, Readwise & more
AI-powered
podcast player
Listen to all your favourite podcasts with AI-powered features
Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode