The Future of Hospitality

I think it's a golden age of hospitality is that people are really valuing hospitality and you've seen how our industry has performed through COVID. And so we're going to talk about it before and it seemed more necessity and control. We're going to do it right rather than a great business model. Yeah. I don't think that it's the future so much as I think they're underserved and there's opportunity. You know, like the consumer is, pays for value and not everybody values this. But a lot do and There's these generations behind us really care about the experience.