3min chapter

Shunya One cover image

The one-stop-shop for guilt-free snacking

Shunya One

CHAPTER

Is India a Land of Branded Commodity?

India has been a land of supplying these sort of raw materials, whether it's the spices or coffee. I think if you go to a retail store today in India, or if you just go on Amazon versus going to a retailstore, then you're back to a huge difference. Even as channels of distribution evolves, the product offerings will evolve even more. And that's what we have seen, which is why snacking now is playing a huge part because that’s solving for the impulse purchase.

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