14min chapter

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Denver’s in Charge, Ant's Unbelievable, Kimmel’s Back, and UFC 299 Storylines With Rob Mahoney, Jimmy Kimmel and Ariel Helwani

The Bill Simmons Podcast

CHAPTER

The Rise of UFC Superstars

This chapter explores the search for the next UFC superstar, highlighting the challenges fighters face in connecting with audiences and the impact of recent wins on their popularity. It discusses the significance of local fighters in expanding UFC's reach into new markets like Spain and compares the dynamics of various fighters, including Sean O'Malley and Benoit Saint-Denis. The conversation also touches on age-related performance trends and predictions for upcoming matchups, emphasizing the intricacies of the sport.

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