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A/B Testing 101 by Booking.com Product Manager

The Product Podcast

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Non Inferioty Tests - What Are They?

A non inferioty tests a set of experiments where you say that your variant is not worse than your base. You can use them for feature roll outs, a new products, an abunge of other things. So over large enough a set of users and data, the effect of the green and yellow should be equal across the variance of experiment one. I hope that is clear. Im moving on a. And finally, i think e. There's there's a lot of questions around there ay be experiments are typically comparative experiments, right? so what if you need to do a feature roll out or a improvement whele you're fixing a bug,. Where you're not necessarly...

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