2min chapter

What's Your Problem? cover image

Small Pizza Shops Want a Bigger Slice

What's Your Problem?

CHAPTER

Why Only Pizza?

Pizza is a $47 billion industry in the US, with 77,000 shops. 75% of all pizzas sold are made by independent restaurants. It has eight slices - but it's meant to be shared. For many families and many households, pizza is the night out in. And so for those reasons, it has become an American institution.

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