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2min chapter
Twitter (with Dick Costolo)
Acquired
Is the Right Call to Build an Ad Network or a Platform Company?
Twitter is a platform that developers can build experiences on. There's an opportunity that comes from being the greatest place to buy ads in the world, which face book and gogle basically have a duopole on. Twitter also makes three and a half billion dollars in revenue on but not seventy billion, or not like a hundred billion. "I would say that in heindsight, that proved to be the right decision"
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