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3min chapter
Lebanon’s President appoints new Prime Minister
World Business Report
Revolutionizing Advertising: The Impact of Brand Activism
This chapter explores how a leading clothing brand transformed the advertising landscape through impactful campaigns that addressed social issues like AIDS and racism. It questions the authenticity of brand activism and examines the balance between genuine advocacy and commercial gain in advertising strategies.
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Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode