FreshBooks - The Head of Marketing?

The first order of business is you need to figure out who the heck you're sending this pitch to. I find that is oftentimes what the hang up is for a lot of creators. Maybe they do pitch FreshBooks. They find the press email on FreshBooks website or they DM Fresh books on Instagram. And then they get posted and they're like, cold pitching doesn't work. It's like 100% false.